Dedicated Buyer Advocates in Melbourne & Victoria

We are Licensed Real Estate Agents that specialise in buying property. We are known as Buyer Advocates, Buyer Agents or Property Finders. We are licensed in the state of Victoria in the same way as any selling agent is, and we are members of the REIV. As Buyer Advocates we work only for the buyer.

We will not sell you any properties. We will not tell you to buy an apartment because that is what we always buy. We will not tell you that one suburb is a better area for you to buy in than another. Because every person buying property is different. You have different needs, budgets and goals. We will listen to you and then give opinions of what to purchase that will fit your goals.

Our aim is to assist the buyer to find the right property at the right price in the right time.

What is a Buyer’s Advocate or Buyer’s Agent?

A Buyer’s Advocate or Buyer’s Agent is a licensed Real Estate Agent that works for the buyer. The Estate Agents Act tells us that an estate agent can only have one principal and that the principal is the person who pays the agent. In the situation of a vendor selling his property; He engages a selling agent and pays them a commission and therefore the selling agent must work in the best interests of the seller. The selling agent is contractually obligated not to assist a buyer.

A buyer’s advocate or buyer’s agent is paid by the purchaser and is contractually obligated to only assist the buyer. A buyer’s advocate typically can assist with information about where to buy (budget, types and styles of property) searching, assessing and of course, negotiating. A good buyer’s advocate will level the playing field between the buyer and seller and mitigate the one sidedness of the property purchase.

Who uses a Buyer’s Advocate?

Simply put – anyone purchasing a property should be using a buyer’s advocate or buyer’s agent. It is no different to going to court and one side has legal representation and the other does not. It would be seen in the courts as totally unfair, however nobody actually warns a purchaser they should seek their own representation. The Real Estate Institute of Victoria have now adopted a policy to encourage ALL purchasers to engage the services of a licensed REIV Buyers Agent in order to receive professional advice whenever they purchase property. This was adopted by their Board of Directors in 2013.